Avenue Z Elevates Nneka Etoniru to Executive Vice President of Global Brand Strategy

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Avenue Z, a media and technology company, has announced the promotion of Nneka Etoniru to Executive Vice President of Global Brand Strategy, a move that underscores the company's focus on enhancing its competitive edge in the media and technology sector. Etoniru, with nearly 15 years of experience in press and communications, is set to lead the company's brand strategy efforts, aiming to boost client revenue and protect their reputations through strategic counsel.
Jeffrey Herzog, Chairman and CEO of Avenue Z, commended Etoniru for her exceptional performance in high-stakes situations and her role in the company's service expansion and brand portfolio alignment. Her expertise in crisis communications and branding is seen as a cornerstone of Avenue Z's core competencies, further solidifying the company's position in the industry.
Etoniru's leadership extends to managing publicly listed companies and advising visionary founders from her base in the New York office. Her work with notable clients such as Better.com, Easterly Government Properties, and Recharge Capital showcases her ability to oversee groundbreaking campaigns and manage complex projects across various industries.
Jess Dalziel, Chief Client Officer at Avenue Z, highlighted Etoniru's significant contributions to the team, noting her unique experience in handling intricate projects enhances the company's strategic counsel capabilities. Etoniru's previous roles at FTI Consulting and fintech startups, along with her background as a financial journalist, bring a diverse perspective to her new position.
Etoniru's academic credentials include a bachelor's degree in Political Science and Spanish from New York University and a Wharton certificate in fintech. Her professional excellence was recognized in 2023 when she was named among Crain's Notable Leaders in Advertising, Marketing, and PR.
This promotion reflects Avenue Z's innovative approach to integrating marketing, advertising, and PR to drive client success. With a global presence and a team of experts, Avenue Z is poised to continue its mission of influencing the media landscape, with Etoniru's leadership in global brand strategy playing a pivotal role in achieving these objectives.

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